Innovations Paradigm | The book

How any industry gets disrupted in the next 5 to 50 years.

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The act of invention is only your very first step of an entire innovation cycle. You typically start with an idea how to solve a given problem. Quickly your idea validation becomes utmost important and the question: “Is this the best idea”? rises quickly. As such, the initial value of an idea is actually ZERO. And at a grander perspective, the average person creates over 10,000 ideas during their live.


Innovative thinking is a methodical approach to get from zero to global market success. Starting with INSPIRATION by customers and markets, DISCOVERING challenges and opportunities, IDEALIZATION of a solution ignoring all limits, DISRUPTION by looking beyond anything and let the brain explore new ways, REALIZATION as the magic of making the impossible a reality. GO-TO-MARKET with unusual techniques to crack the market open.


“The value of innovation grows with the volume of its distribution”. The more people can experience a true benefit from an innovation, the higher its value for the creator, consumer, inventor, and the society in general. Prosperity is mainly created when you distribute your solutions across your own borders: Export.


Innovation is an act of extreme creativity. The more you are forced to be creative, the less creative you get. An innovative culture requires freedom, open minded community, risk taking investors, and with that becomes the seeding ground for successful innovation. To create an innovative culture, the community is the group of people that needs to set it for themselves.


Successful innovations have a whole series of stakeholders such as investors, service providers, distribution channels, innovation friendly governments, availability of foreign direct investment policies, attractive taxation, and a modern infrastructure. Every nation, looking for prosperity and economic independence, needs to build their own innovation ecosystem.

Book Introduction

Pre Release availability now

Innovations Paradigm gives stunning new insights, methods, examples, and guidance to innovative thinking, and consciously created disruption. The author, Axel Schultze draws from latest discoveries in neuro science, experiences from top innovators, and research of disruptive business model behavior. He has over 20 years of experience with innovative and disruptive business creation as a Silicon Valley entrepreneur himself and as startup mentor and investor to nearly thousand companies from over 30 nations on all continents. His six years of experience as one of the most successful accelerators showed one of the highest impact efficiencies in the world.

In the next few weeks it will be available on Amazon, Barns & Nobel, Ingram and other online book stores at normal price.

Today you can buy it directly from the publisher with ~18% discount (only $32.95 instead of 39.95).

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Enjoy this podcast - advanced Entrepreneurship in 20 Minutes.

Complete Innovation Paradigm

The most important step in innovation:

Getting from the “Creation Hemisphere” to the “Value Hemisphere” or
Getting out of the lab, and into the market.

About the author

Axel Schultze is a successful 4 x entrepreneur. His first company was said to be never possible as redesigning global distribution seemed to be impossible. 10 years later, Computer 2000, was a highly profitable $10 Billion global distributor. His second company was said to never survive as the internet will eliminate the middleman. Today, Infinigate is the most successful Cyber Security provider in Europe. His third company, a digital stock exchange, was equally impossible and was only possible due to lack of legal rules. Due to regulatory changes WebStock had to be sold to a bank license owner. His forth company changed the way software is implemented in enterprises through the SaaS model. Today he runs an NGO and, again, introduces a paradigm shift in development aid.  By not following the standard “rules” NGOs adopted, he tries to fundamentally shift the development aid from helping 3.5 billion people to survive, towards helping local entrepreneurs build, what all developed countries did at their evolution, building a prosper economy from within the country.

He is a published author, patent holder, was named one of the globally most influential startup accelerators in 2015, won the SF Entrepreneur Award in 2008, chaired the SaaS Channel Committee at the SIIA, was an early adviser of LinkedIn in 2003 one of the first executives authoring a blog, a beta user of Twitter.

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